
In the past decade, Bill Capodagli has become the most sought after keynote speaker on the cultures of Disney and Pixar, specifically how Walt Disney’s original success credo – Dream, Believe, Dare, Do – may be implemented in organizations from manufacturing to banking to government.
With over three decades of management consulting and corporate research expertise, Bill Capodagli co-authored The Disney Way: Harnessing the Management Secrets of Disney in Your Company. Fortune magazine cited The Disney Way as a “Best Business Book” and “so useful, you may whistle while you work.” Entrepreneurmagazine cited the book as “One of the FIVE books to Read Before Starting Your Business.”
In 2016, McGraw-Hill released the 3rd edition of The Disney Way featuring many exciting organizations – TYRA Beauty, Science Center of Iowa, and Ottawa County, Michigan and others – that Bill Capodagli has guided to produce customer-centric cultures.
Bill also co-authored the definitive account of Pixar’s creative culture – Innovate the Pixar Way: Business Lessons from the World’s Most Creative Corporate Playground; Leading at the Speed of Change: Using New Economy Rules to Invigorate Old Economy Companies as well as the enormously popular The Disney Way Fieldbook: How to Implement Walt Disney’s Vision of “Dream, Believe, Dare, Do” in Your Company.
Prior to co-founding Capodagli Jackson Consulting in 1993, Bill held managerial positions at the consulting firms of AT Kearney, and Ernst & Whinney (now Ernst and Young). Bill was a director on the Extended Services faculty of the University of Southern Indiana from 1991-1993 and presented The Disney Way principles to a vast client base. Bill holds degrees in economics and mathematics from Illinois State University.
Bill’s expertise in leadership, innovation and customer service has been the catalyst for transforming the cultures of numerous organizations.
Walt Disney created an organization that has become the quintessential model for customer service, perhaps in the entire world. Based upon the 3rd edition of The Disney Way, Bill Capodagli leads his audiences to apply Walt’s Dream, Believe, Dare, Do principles to achieve a customer-centric culture. Walt Disney once said, “You don’t build the product for yourself. You need to know what people want and build it for them.” Bill provides a solid roadmap required to do just that!
Bill Capodagli shows audiences how Disney’s values of providing service to customers, training and enabling employees, and managing creativity and innovation can be successfully adopted in organizations of any size, across diverse industries and markets.
Walt Disney left us nearly a half century ago, but his leadership lessons are as relevant now as they were back then. Bill Capodagli explains the critical elements in Walt’s definition of leadership, and provides extraordinary leadership examples from the featured organizations in The Disney Way 3rd edition. Bill also shares a useful action plan to improve anyone’s leadership skills!
Walt Disney embraced a Leadership Definition that is still applied in both The Walt Disney Company and Pixar today: the ability to establish and manage a creative climate in which individuals and teams are self-motivated to the successful achievement of long-term goals in an environment of mutual respect and trust.
In this eye-opening session, Bill Capodagli leads his audiences to discover the secrets for creating a truly innovative work culture from one of the world’s leaders on creativity – Pixar. Bill has taken his search for business excellence one step further with his enormously popular book – Innovate the Pixar Way – that reveals key strategies for taking any organization from ho-hum to outstanding.
Pixar is the benchmark of innovative success. With numerous Academy Awards under their belts, they keep breaking the mold on creativity and taking it to the next level. Pixarians never settle for what they’ve done but continue to look forward to the future.
Bill Capodagli explains how Pixar has reawakened the innovative spirit of Walt Disney and how they have realized phenomenal success in doing so. Bill wrote, “innovation cannot be ‘ordered like a pizza’…it requires dedicated leadership and a collaborative culture.” He inspires his audiences to produce Pixar-style innovation in their own organizations!
Bill Capodagli is known for customizing his keynote messages for all audiences; prior to each and every keynote presentation, Bill conferences with his host to gain an understanding of the audience and address any key issues they are facing.
