Mitch Lowe is the CEO of Movie Pass. formerly, Mitch served as the President of Redbox and was a co-founding executive of Netflix.
Mitch joined Reed Hastings and Marc Randolph when Netflix the startup was just an idea. In 1997, Mitch served as Netflix’s Entertainment Domain Expert and as Vice President of Business Development and Strategic Alliances until 2003.
Not long after, Mitch joined the investment group at McDonalds to co-lead as COO. Around the same time, he also joined a new video rental company called RedBox, where he later became President.
As RedBox President, Mitch helped grow the number of kiosks from 6 to over 35,000, bringing in $1.5 billion in revenue.
Continuing his influence in the video rental industry, in June of 2016, Mitch came on as CEO of Moviepass. Moviepass is a theater-based subscription service that could be described as “Netflix for the movie theater.”
Mitch has made many personal investments in start-ups primarily in entertainment. He currently sits on the board of Cantaloupe Systems, Booxby, and Vidbox.
Remember when Netflix decided to increase their monthly fee by 60% or when Redbox raised their rental prices higher than $1 per night? Drawing on instances from his time at Netflix and Redbox, Mitch explains decisions made when the companies faced existential and strategic crises, providing reasoning behind those decisions and their effects—for better and/or worse.
Mitch discusses the wrong ways to make a decision and which factors are actually not helpful in the decision making process. He then details how to make a well-informed decision by looking holistically at the pros and cons, the processes and resources through which a decision is implemented, and the likelihood of success. This, along with Mitch’s other presentations, can be tailored to the audience, whether they be marketing, sales, operations, strategic based.
Theory and strategy are important, but execution is absolutely crucial. Sharing stories from his experiences at Netflix and Redbox, Mitch reveals the framework for designing and implementing a positive and winning culture.
The culture that developed in the early days of Netflix played a large role in the success of the company, and when Mitch took over as Redbox President he brought that culture with him. While, Redbox—a Chicago based company with midwest values–was a very different company than the Silicon Valley based Netflix, Mitch was able to implement the framework of the successful Netflix culture and customize it to fit Redbox’s goals and company values. In this presentation Mitch, shows how a winning culture can be customized to align with any company’s unique philosophy to create an exceptional working environment that you and your employees will be proud of.
Results Innovation requires unwavering commitment and support throughout the entire organization, which is often difficult to achieve for two reasons: one, the financial commitment and, two, getting everyone onboard for disruptive work. In this presentation, Mitch details the processes to get the whole team on board to work together towards innovative results.